In today’s fast-paced marketing world, efficiency is everything. Whether you’re launching a new product, creating internal communications, or producing branded content, working with a small video crew can offer flexibility, agility, and cost-effectiveness—if done right. At St Louis Camera Crew, we’ve spent decades helping businesses and organizations unlock the full potential of lean video teams. Here are essential tips to ensure your next production runs smoothly, even with a compact crew.
1. Plan with Precision
Pre-production is where the success of small-crew shoots is determined. Because each crew member will likely wear multiple hats, clear communication during the planning phase is vital. Establish:
- Your goals and target audience
- A shot list and storyboard (even rough sketches help)
- A realistic schedule and locations
- Who is responsible for what (director, DP, audio tech, producer roles may overlap)
The more planning upfront, the less stress and improvisation on set.
2. Streamline Your Script and Storyboard
When working with a small crew, simpler often means smarter. Focus on storytelling that aligns with your budget and resources:
- Choose interview setups, b-roll, or testimonials that can be achieved in a single location or minimal setups.
- Minimize lighting and location changes to keep momentum.
- Use natural light creatively to cut down on gear needs.
A streamlined creative direction allows the crew to focus on quality execution without constant reconfiguration.
3. Keep Talent and Staff Informed
A smaller team can mean fewer touchpoints for talent and stakeholders. Ensure everyone involved knows:
- The production schedule and timing
- Wardrobe expectations
- Where to look and speak during interviews
- Who to go to with questions on set
This keeps things moving and avoids confusion or delays during your shoot.
4. Use Versatile Equipment
Small crews need gear that punches above its weight. Lightweight cameras, mobile lighting kits, and wireless audio solutions reduce setup time and increase mobility. At St Louis Camera Crew, we pair compact cinema cameras with AI-enhanced tools for real-time monitoring, framing, and even backup recording—saving time without compromising quality.
5. Trust the Team’s Expertise
A lean video crew brings deep cross-functional experience. Your producer might be framing shots. Your camera operator may also light the scene. Trusting their ability to multitask is key. Lean into their expertise—smaller teams often bring a more collaborative spirit, where creative ideas flow freely.
6. Be Flexible, But Focused
Things change—lighting conditions, noise levels, weather. A small team thrives on adaptability. But focus is essential:
- Stick to your most critical shots
- Prioritize quality over quantity
- Have a backup plan if your ideal location or timing doesn’t work out
Clear priorities allow small crews to pivot without losing the essence of the shoot.
7. Post-Production: Keep the Momentum Going
Once the footage is captured, a small but experienced post-production team can quickly turn raw files into polished content. Use shared notes, time-coded feedback, and version control tools to review efficiently. At St Louis Camera Crew, our editors are often on set to ensure footage is organized and labeled, accelerating turnaround times.
Why St Louis Camera Crew is the Right Partner for Lean Productions
Since 1982, St Louis Camera Crew has specialized in delivering high-impact video and photography services for businesses, marketing agencies, and creative firms throughout the St. Louis region. We know how to make small teams deliver big results.
We’re a full-service commercial photography and video production company offering:
- Studio and location video and photography
- Expert editing, post-production, and repurposing services
- Licensed drone pilots, even for indoor flight
- Custom interview studios and private studio setups with prop integration
- The latest AI tools and software for maximum efficiency and creativity
Our experienced crew knows how to work lean without ever compromising on quality, professionalism, or results. Whether you’re capturing interviews, product demonstrations, training videos, or testimonials, St Louis Camera Crew brings the right people, tools, and vision to your shoot.
Let’s collaborate. We’ll help you tell your story with clarity, creativity, and confidence—no matter the size of your crew.
314-913-5626
Mike Haller
St Louis Video Producer
Full Service Video Production Studio and Post Production
4501 Mattis Road
Saint Louis, Missouri 63128
st louis camera crew 